The 100-year-old heritage brand Van Heusen joined forces with Keith Haring for a capsule collection of dress furnishings and accessories. Tasked with creating distinctive branding for the collaboration, I worked directly with The Keith Haring Foundation and their global licensing agency Artestar to develop co-branding, product labeling, packaging and in-store marketing for the fall 2019 launch.

My team and I utilized the Haring archives and his famous motifs and created some of the most innovative packaging and store display environments in Van Heusen’s long history.